
Every industry – from financial services and communications to retail and manufacturing – has its unique challenges. But there is a common thread that unites these disparate industries: the need, across the company, for consistent, up-to-date information on every aspect of the business. Regardless of sector, a ‘single view’ of the business across the enterprise is essential to success.
Today, companies are deluged with data. Increasing globalization, volatile market conditions, industry consolidation, and a growing body of regulatory requirements ensure that these data volumes will continue to rise. The need to use this data, transformed into actionable information, in a company’s critical business operations is driving investment in operational business intelligence.
HP, a thought leader in business intelligence, offers the HP Neoview enterprise data warehouse. This operational BI platform combines the power of high-end data warehousing systems with the cost-effectiveness of commodity products. In the past, it took days or weeks for critical business information to reach decision-makers; with Neoview, both historical and up-to-the-minute data is available – in near real time – to knowledge workers across the enterprise. HP Neoview offers companies the ability to combine speed and intelligence to improve insight and decision-making.
Consider what it means to a communications company to have a single view of its operations. The company can leverage call detail records to learn more about customer usage and buying patterns. It can readily determine which new services will best combat customer churn. It can minimize revenue leakage and optimize asset management. It can identify its most profitable customers, and make effective decisions on the best services to offer them.
Or take a financial services company, especially in this time of worldwide economic turmoil. Can it afford inconsistency in risk management? Can it leave profitability analysis to its competitors? Not if it wants to survive. Successful financial services enterprises must leverage information to streamline customer interactions, eliminate nonperforming products and services, manage risk factors properly, and enhance operational efficiency.
Retail is another industry in which information is king. The broad range of challenges in the retail environment – reducing out-of-stock situations, allocating resources effectively, managing inventory wisely, building customer loyalty, and developing effective promotion and pricing strategies, to name a few – are the precise areas in which operational business intelligence is most valuable.
Of course, manufacturing companies live and die by information. Timely, accurate data enables them to improve demand forecasting, increase supply visibility, and streamline inventory management. It illuminates the extended value chain, including supply partners and customers. Manufacturing companies must adapt quickly to changes in supply and demand; in this and other areas, HP is working closely with software giant SAP to provide powerful integrated solutions. HP also works with local partners, such as OKsystem in the Czech Republic, to successfully implement Neoview BI solutions in customer environments.
For all these industries, the basic challenge lies in leveraging data for competitive advantage. How can the enterprise obtain precisely the right data, in the right place and at the right time, to optimize its business decisions? Major companies across the globe and from many different industries – Wal-Mart, 3M, Rabobank, Bon-Ton Stores, and Republic Bank Limited, to name just a few – are all using HP Neoview. As Republic Bank CIO Tony Wong stated: “HP Neoview will help our organization make faster and better decisions, and ultimately improve customer service, efficiency, and profitability.” The same business dynamics exist across the industry spectrum, and HP Neoview is ready to help.